FIGR / UI TEMPLATE

UTM Campaign Manager

UTM Campaign Manager for growth teams to coordinate campaigns, audiences, creative, automation, measurement, and approval work without losing channel context.

This table reference covers marketing automation. Its sample screen includes Enterprise launch and Lifecycle nurture and the Create UTM action. Adapt its workflow to your product and design system.

UTM Campaign Manager

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At a glance

Screen

Table

Primary action

Create UTM

Pattern

UTM Campaign Manager table

State

Default, loading, empty, error, permission, success

Design system

Adaptable product UI theme

What this screen helps with

The utm campaign manager screen supports “Create UTM” while keeping overview and campaigns in view. It should show the current state even when data is missing or access is restricted.

What to look for

  • Primary action: Create UTM
  • Main area: Overview brings the user to the relevant workflow
  • Related area: Campaigns keeps nearby context accessible
  • Active: 20 in the sample screen
  • Reach: 66k in the sample screen
  • Example 1: Enterprise launch
  • Example 2: Lifecycle nurture

States to consider

  • Default: Show the main workflow and its available next step
  • Loading: Retain table headers, sort order, and selected filters
  • Empty: Distinguish no records from no matches for the current filters
  • Error: Preserve selected rows and clarify whether any batch changes saved
  • Access: Show which actions require a role or permission
  • Success: Confirm the result after Create UTM and say what happens next

Where it fits

Overview → Campaigns → Create UTM → Review result

Patterns in this screen

UTM Campaign Manager table, Overview, Campaigns, permission handling, error recovery

UX choices to review

Show the columns that help someone choose the next action

In this example, Enterprise launch is one of the records worth checking. Keep the sample data clearly separate from a live system.

Preserve filters and sort order as people open records and return

Make status, ownership, and exceptions easy to scan, including smaller screens

Try a similar screen in Figr

Design a utm campaign manager screen for an existing marketing automation product. Use our actual design system, components, and content rules. Cover Overview and Campaigns, include believable records such as Enterprise launch, and make "Create UTM" easy to find. Map empty, loading, error, permission, and success states. Keep the result editable in Figma.

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