FIGR / UI TEMPLATE

Marketing Asset Approval

Marketing Asset Approval for growth teams to coordinate campaigns, audiences, creative, automation, measurement, and approval work without losing channel context.

This inbox reference covers marketing automation. Its sample screen includes Lifecycle nurture and Webinar follow-up and the Review asset action. Adapt its workflow to your product and design system.

Marketing Asset Approval

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At a glance

Screen

Board

Primary action

Review asset

Pattern

Marketing Asset Approval board

State

Default, loading, empty, error, permission, success

Design system

Adaptable product UI theme

What this screen helps with

The marketing asset approval screen supports “Review asset” while keeping overview and campaigns in view. It should show the current state even when data is missing or access is restricted.

What to look for

  • Primary action: Review asset
  • Main area: Overview brings the user to the relevant workflow
  • Related area: Campaigns keeps nearby context accessible
  • Active: 21 in the sample screen
  • Reach: 69k in the sample screen
  • Example 1: Lifecycle nurture
  • Example 2: Webinar follow-up

States to consider

  • Default: Show the main workflow and its available next step
  • Loading: Preserve the page structure and explain what is still loading
  • Empty: Show that the current queue or filter has no matching conversations
  • Error: Keep draft replies and clearly mark send failures
  • Access: Show which actions require a role or permission
  • Success: Confirm the result after Review asset and say what happens next

Where it fits

Overview → Campaigns → Review asset → Review result

Patterns in this screen

Marketing Asset Approval board, Overview, Campaigns, permission handling, error recovery

UX choices to review

Keep the selected thread, sender, and next action visible

In this example, Lifecycle nurture is one of the records worth checking. Keep the sample data clearly separate from a live system.

Show ownership, priority, and reply state without hiding the conversation

Preserve a draft when the user switches threads or a send fails

Try a similar screen in Figr

Design a marketing asset approval screen for an existing marketing automation product. Use our actual design system, components, and content rules. Cover Overview and Campaigns, include believable records such as Lifecycle nurture, and make "Review asset" easy to find. Map empty, loading, error, permission, and success states. Keep the result editable in Figma.

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