Loyalty Program

Manage loyalty members, points, tiers, rewards, redemption, expiry, and campaign performance with clear customer value and business impact. This example brings Overview and Members together so administrators and growth teams can find the next task without losing context.

It includes representative records such as Gold members · 34% active and Free shipping reward · 42% redeemed. Use the screenshot to study the layout, then adapt its components and product states to your own design system.

Loyalty Program
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Template facts

Screen

Analytics

Primary action

Create reward

Pattern

Analytics

State

Default, loading, empty, error, permission, success

Design system

Configurable product UI theme

What this screen helps users do

Product and growth teams need to create reward while keeping members, points issued and exceptions visible. The interface should show what changed and who should act next.

Key elements

  • Main workspace: Overview gives users an obvious place to start.
  • Supporting view: Members keeps the related context close.
  • Primary action: Create reward stays visible when people need it.
  • First signal: Members shows a useful value (48k).
  • Second signal: Points issued gives additional context (3.8M).
  • Sample record: Gold members · 34% active.
  • Next record: Free shipping reward · 42% redeemed.

States worth designing

  • No results for the selected range: say what changed, protect progress, and offer a clear next step.
  • Refreshing with old values visible: say what changed, protect progress, and offer a clear next step.
  • Metric source unavailable: say what changed, protect progress, and offer a clear next step.
  • Filter changed the interpretation: say what changed, protect progress, and offer a clear next step.
  • Export preparing: say what changed, protect progress, and offer a clear next step.
  • Restricted data hidden: say what changed, protect progress, and offer a clear next step.

Where this screen sits in the flow

Overview → Members → Create reward → Review outcome

Patterns used

Analytics, Overview, Members, contextual actions, error recovery

Why these choices work

Keep the time range and metric definition visible. Let people see which segment or filter produced the result, then explain missing or delayed data.

Pay attention to overview and members. People need to distinguish Gold members · 34% active from Free shipping reward · 42% redeemed. Keep members visible, especially when a record changes owner or status.

Before this screen reaches handoff, verify keyboard focus, empty and permission states, and what happens after someone chooses “Create reward”. Make error recovery as clear as the happy path.

Related screen examples to explore next: Referral Program, Seller Onboarding, Workspace Transfer.

Start from this in Figr

Design a loyalty program screen inside our existing product. Use our current components, tokens and content language. Include Overview and Members views, credible records like Gold members · 34% active, and a clear “Create reward” action. Use our product permissions and show loading, empty, error and success states. Keep the output editable in Figma.

Open Figr