Campaign Builder

Set campaign goal, audience, channels, creative, schedule, and measurement before launching a coordinated growth campaign. The screen connects Basics and Audience so growth teams can find the “Launch campaign” action while checking audience and channels.

Use this reference when you need to design this workflow inside an existing product. The example includes practical records such as Power users segment and LinkedIn paid, rather than an empty visual shell.

Campaign Builder
Use this template in Figr

Template facts

Screen

Form

Primary action

Launch campaign

Pattern

Form

State

Default, loading, empty, error, permission, success

Design system

Adaptable product UI theme

What this screen helps users do

Growth teams need a clear “Launch campaign” action without losing sight of audience, channels and the affected records. Keep the decision and its outcome clear before moving to the next task.

Key elements

  • Primary action: Launch campaign is clearly available where the task happens.
  • Main view: Basics keeps the starting point obvious.
  • Connected view: Audience supplies nearby context.
  • Metric: Audience is visible with a meaningful value.
  • Another signal: Channels helps people judge what to do next.
  • Representative record: Power users segment makes the example specific.
  • Second record: LinkedIn paid shows the pattern works beyond one item.

States worth designing

  • Missing required details; show what people can do instead of leaving a blank panel.
  • Loading basics without changing the layout unexpectedly.
  • Invalid or conflicting entry; explain the problem and preserve work.
  • Permission denied for audience; clarify who can continue.
  • Success after choosing Launch campaign; confirm the result and the next step.
  • Network or data refresh failure; offer a retry without losing context.

Where this screen sits in the flow

Basics → Audience → Launch campaign → Review outcome

Patterns used

Form, Basics, Audience, Creative, accessible states, contextual actions

Why these choices work

Put requirements beside each field and show validation near the source of the error. Keep entered details if saving fails.

In this design, people should be able to compare Power users segment with LinkedIn paid. Make audience clear, then use channels to explain whether the next step needs attention.

Before handing this to a designer or engineer, check keyboard focus, error copy, permissions and what happens after they choose the “Launch campaign” action. The happy path alone is not enough.

Related UI examples: Content Calendar, Audience Segmentation, Creator Dashboard.

Start from this in Figr

Design a campaign builder screen for our existing software product. Use our real design-system tokens, components and product language. Show Basics and Audience, include believable records such as Power users segment, and make launch campaign easy to find. Map loading, empty, failure, permission and success states before you create editable high-fidelity screens.

Open Figr